Becca Vodnoy Named SVP Corporate Alliances for The Walt Disney Company
Vodnoy will join the senior leadership team led by Asad Ayaz.
Becca Vodnoy has joined Asad Ayaz’s senior leadership team at The Walt Disney Company.
What’s Happening:
- Deadline has shared that Becca Vodnoy has been named the SVP Corporate Alliances at The Walt Disney Company after her nearly twenty year long career with the company.
- She will lead the team which works to create “strategic partnerships with major global brands". These can include brand integrations, physical experience, big promotional pushes, and more.
- The role also allows Vodnoy to work with every business unit within the company to find these matches.
- Vodnoy, most recently, was the SVP Sales for Disney Advertising, working on entertainment, gaming, and travel.
What They’re Saying:
- Asad Ayaz: “As industry veteran, Becca has consistently demonstrated the ability to deliver impactful results, and we’re excited to welcome her exceptional talents to our team. Under Becca’s leadership of Corporate Alliances, we’ll take a unified approach to the market as one Disney, working in partnership with Disney Advertising, to best serve our business segments and elevate value for our brand partners."
- Becca Vodnoy: “Asad and his team have built an amazing reputation for being innovative collaborators in the corporate alliances space and I couldn’t be more excited to be joining his team. I look forward to collaborating with some of the best partners in the business to foster strategic collaborations that create value, expand opportunities, and position us for long-term success in a rapidly evolving landscape."